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Shopify expands its AI tools to attract more businesses

Shopify expands its AI tools to attract more businesses


Shopify has enhanced its AI-backed tools, including improved image generation and the broader availability of the Sidekick chatbot, to boost its service offerings. These updates were announced at Shopify's biannual product event and include mobile functionality for image editing and enhanced AI-powered features like product categorization and suggested replies for customer chats. The platform also aims to make Sidekick available in more languages and regions.


Additionally, Shopify's strategic partnership with Target allows its merchants to apply for Target Plus, expanding both companies' market reach amidst changing consumer spending patterns and economic uncertainties. These initiatives are part of Shopify's broader strategy to integrate its platform, supporting merchant growth despite recent slowdowns in revenue growth.


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