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Trends

Partner ecosystems, GTM innovation, and AI are changing how B2B companies grow. Explore the key trends shaping the future of partnerships.

In its 2025 State of Marketing report , HubSpot delivers a clear message: marketers are entering a new phase: AI-first, content-rich,...

In Marketing Trends 2025 , Deloitte outlines eight key shifts that will define how brands grow in a landscape shaped by economic...

In the article “AI and the Future of Partner Ecosystems” published by Forbes , Curtis Brinkerhoff, Impartner's CRO, outlines how AI is...

Forrester’s Technology & Security Predictions for 2025 offer a clear message: the AI hype cycle is cooling and real execution is what...

The GTM AI 2025 Report from GTM AI Academy makes one thing clear: AI is no longer a side project, it's becoming the backbone of...

Forrester B2B Sales Predictions 2025 point to a major shift in how B2B companies sell and partner ecosystems are central to the change....

If your GTM strategy doesn’t include Ecosystem-Led Growth (ELG), 2025 might leave you behind. According to the latest Future of Revenue...

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Marqeta unveils Marqeta Flex to enhance BNPL payment options

Instagram is lowering the quality of less popular videos

Meta launches NotebookLlama for AI-generated podcasts